From 3 to 7 February 2023, renowned digital players will present their online solutions and services for retailers to advance their digital business. They offer all forms of retail the opportunity to inform themselves on site, to network and to enter into conversation together. In this way, the exhibitors at the special presentation Digital Retail presented by nmedia extend the sales channel for online business for suppliers and retailers, support digital business and open up new business perspectives and sources of revenue.
In Galleria Level 1, and thus in the direct vicinity of Ambiente Dining, strong online brands such as Ebay, EK Service Group, Kaufland, nmedia and Interxion will show how digital business can be successfully established and professionally operated alongside stationary trade. This is the first time that digital players are appearing bundled on site at the world's largest and most important consumer goods platform. The aim is to network with retailers and suppliers in order to jointly expand digital trade and thus strengthen stationary trade. The participating brands will not only present themselves on site in a joint area, but will also be active on the online platform Ambiente Digital Extension. The area is supported by nmedia, the digital order and content management for brands and retailers in the consumer goods sector.
Matthias Kluth, Strategic Sales Manager of the digital and stationary full-range grocery retailer Kaufland, will also speak on the topic of e-commerce and the basics of online trading. On the Tuesday of the trade fair from 2.00 to 2.30 p.m. he will reveal in his lecture "Sales driver marketplaces - your successful B2C and D2C strategy for the marketplace Kaufland.de" what is important when selling on the marketplace and will give insights into the categories Home, Living & Dining. Trade visitors can experience this and other exciting lectures in the Conzoom Solutions Academy in Hall 4.0/Saal Europa.
From February 2023, Ambiente will be held at the Frankfurt exhibition centre at the same time as the leading international consumer-goods fairs Christmasworld and Creativeworld. Ambiente/Christmasworld: 3 to 7 February 2023. Creativeworld: 4 to 7 February 2023.